Nonwovenn, headquartered in Bridgwater, UK, has appointed industry specialist Silke Brand-Kirsch as it new commercial director.

With her career to date spent leading several businesses within the nonwoven industry, she will be central to spearheading the company’s future growth and internationalisation strategy.

Brand-Kirsch is joiing Nonwovenn at a pivotal time for the business, which has an ambitious goal of doubling turnover by 2028, working to build on the a market leading position in niche, high value market segments. The move comes after she co-founded, grew and successfully exited her co-owned independent consultancy firm and more recently held a senior position as vice president of product management at Glatfelter Corporation.

Nonwovenn is already established in markets across Europe and North America and Brand-Kirsch aims to ensure the company’s expertise is delivered to a broader global market, by undertaking a review of the sales and innovation proposition, as well as business development.

“Joining the team at Nonwovenn is the perfect next step for my career,” she says. “Even in a sector under pressure, Nonwovenn has shown that sustainable and profitable, growth is possible. There is a very strong leadership team in place, with a clear vision and purpose, and a market leading growth strategy. I am especially looking forward to pushing further the international customer base and bringing a more market driven approach to the business.”

“Silke is joining our team during a very important time for Nonwovenn,” adds Nonwovenn chairman David Lamb. “Her extensive experience in the sector, combined with our drive and ambition, means we can take the business further than ever before.”

www.nonwovenn.com